ALLY: JIMMIE JOHNSON x ALEX BOWMAN: A DAY IN THE DIRT

We had an opportunity to link up with Jimmie Johnson and Alex Bowman for a project with Ally Racing focused on dirt. Alex and Jimmy have been partners with Ally for years in NASCAR and Imsa. Ally wanted to do something with the two of them that was unique. Since Alex owns a Sprint car team, and Jimmie has never driven a Sprint car, Ally brought the two of them together for a morning of firsts with Jimmie.